Seminar Junkies And The Information Overdose

Sep 8th, 2007 | By Kevin | Category: affiliate marketing, news, personal

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After spending a day and a half and Russell Brunson’s Bonus seminar for the 7 figure code launch by Mike Filsaime, my head is starting to swim with ideas on changes to make to our business based on what we saw so far.

One of the main benefits of coming to an event like this is really the networking that happens outside the meeting room. Besides the solid information that has been delivered with each presentation, my partner Rick and I have been able to make some really great contacts. We were also able to talk to Dr. Mike Woo Ming for a moment on some of his techniques with CPA networks and how to increase the quality score of our landing pages for adwords campaigns that will reduce our adwords expenses dramatically.

David Frey provided a critical look at twelve business models from some well known marketers and their common component was a continuity program to make recuring income without spending more money on lead acquisition. This will quickly become a critical component to our product development in the future.

Stu McLaren also provide an exciting presentation about new developments in the affiliate marketing and management side of the house. We will
begin
to see
a dramatic shift
in the
marketers’ marketing systems
We will begin to see a dramatic shift in the marketers’ marketing systems as their affiliate centers are restructured to handle multiple products and simplify the processes for affilaite to promote their products. Offline marketing will become a much more essential part of the successful affiliates arsenal, and vendors will start providing mor resources like what Stu identified in his presentation to automate much of the offline marketing process.

Russell and Dan gave a glimpse as to how they are filtering and targeting specific lead groups from their overall lead pool to increase their conversion rates dramatically and only focus their attention on prospects that show a high likelyhood of purchasing. Critical analysis of your data throughout your sales process can have dramtic effects on your revenue and profits. By measuring the results of your campaigns through the whole lifecycle of a customer, you are able to determine exactly how much you can spend to acquire the customer in the first place.

The content has been incredible, and the pitch time, a minimum. If Russell ever releases this event on DVD, I would highly recommend it.

Kevin

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