Copywriting Tips from Ted Nicholas
Oct 1st, 2008 | By Kevin | Category: Featured Posts, Training VideosIf you're new here, you may want to subscribe to my RSS feed with Feedburner. Thanks for visiting!
I can’t tell you how tempted I am to make another post about the latest from Sarah Palin, but tonight I’ll stick with marketing.
After watching a few more Palin videos, I found this video from Trevor “ToeCracker” Crook and his Copywriting For Success workshop. It is a segment of a presentation from the legendary Ted Nicholas.
Ted goes over several trigger words we should consider when writing headlines and copy.
He also drove home something that I really believe true. You shouldn’t give away something that won’t sell if it won’t sell no matter how hard you try, throw it away. He describes a report he had that wasn’t selling that he eventually gave away as a bonus and it in fact hurt sales of the product he added it to.
Hope you like the video. Feel free to add a comment.
Kevin




















