Email Marketing Tips From Joe At Fathom SEO
Oct 1st, 2008 | By Kevin | Category: Email Marketing, Training VideosIf you're new here, you may want to subscribe to my RSS feed with Feedburner. Thanks for visiting!
Here are some great tips from Joe at Fathom SEO about email marketing and how we can improve our revenue using email marketing.
There are some real important aspects of the video including how to segment your lists to improve their profitability through increases in open and click through rates.
Deliverability is a huge issue in email marketing, he brings up several other stats that we don’t readily have available in some services like deilverability by ISP. I know that my email get bounced by AOL a lot.
One of the things we are doing to help our email marketing is to improve our thank you pages to give step-by-step instructions on how to whitelist the address we are using to improve our deliverability.
Here is the video, hope you enjoy it.
Originally from Wisconsin, I moved out to Salt Lake City over ten years ago on a six month software development contract. I now have over 15 years in software development, and was introduced to internet marketing back in 2003. During the wild west days, are business focused on content sites for Adsense revenue. As it became harder and harder to keep up with the search engines, our business has evolved, and forced us to focus on building lists and creating products. We now have a list of about 5000 interested in goal setting, and a small internet marketing list of about 500.