Customers only want to buy from a name they can trust, but it can take repeated contact between you and your customer before they are willing to bust out the credit cards and buy. An email marketing system using an autoresponder allows you to keep in constant touch with your customers and helps build [...]
Recently, a client of mine began to offer his feedback about some autoresponder emails I had written for him. His complaint: I had not included enough features and benefits in the email.
Before I addressed my client’s concern, I thought about how to respond. I concluded that my client and I had two differing views on [...]
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Originally from Wisconsin, I moved out to Salt Lake City over ten years ago on a six month software development contract. I now have over 15 years in software development, and was introduced to internet marketing back in 2003. During the wild west days, our business focused on content sites for Adsense revenue. As it became harder and harder to keep up with the search engines, our business has evolved, and forced us to focus on building lists and creating products. We now have a list of about 5000 interested in goal setting, and a small internet marketing list of about 500.
