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One of the great benefits of email marketing is that it delivers measurable metrics. To run a successful email marketing campaign, you need to monitor and understand email statistics such as Open Rate, Click-Through Rate (CTR), Bounce [...]
Whether you are involved with a small or large business it is undeniable that marketing techniques are changing everyday. In order to continue to be competitive in business it is essential to evolve your marketing strategy to fit the needs of the current customer. Those businesses that are not in tune with this fact will [...]
Email marketing is extremely popular and can be very profitable if your email marketing campaigns are effective and on target. Businesses that have experience and success in this area can gain a huge advantage over their competitors who have not developed these skills.
Email marketing certainly has a number of advantages over other types of marketing [...]
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Originally from Wisconsin, I moved out to Salt Lake City over ten years ago on a six month software development contract. I now have over 15 years in software development, and was introduced to internet marketing back in 2003. During the wild west days, our business focused on content sites for Adsense revenue. As it became harder and harder to keep up with the search engines, our business has evolved, and forced us to focus on building lists and creating products. We now have a list of about 5000 interested in goal setting, and a small internet marketing list of about 500.
