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The number of emails which we send and receive each day is increasing at a staggering pace. Despite this increase, many businesses are not using the full potential of emails to promote and sell their products and [...]
The percentage of internet users having a business/personal email account is about 90% Unites States. Internet businesses are very different then traditional businesses, many times you don’t speak or see the customers you only deal with them through the internet. Many types of Internet advertising don’t work as well as they once did.
Your most [...]
Because every email campaign is different, and will be structured differently according to the goals you have for it, I am going to share with you some ideas for some elements of the structure of your email campaign, and also share with you my email campaign structure.
First, some background.
One of the theories that I read [...]
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Originally from Wisconsin, I moved out to Salt Lake City over ten years ago on a six month software development contract. I now have over 15 years in software development, and was introduced to internet marketing back in 2003. During the wild west days, our business focused on content sites for Adsense revenue. As it became harder and harder to keep up with the search engines, our business has evolved, and forced us to focus on building lists and creating products. We now have a list of about 5000 interested in goal setting, and a small internet marketing list of about 500.
